News
Why Proactive Monitoring is Your Essential Defense
In IT services, we often use the iceberg analogy to describe the Internet. The Surface Web, the sites you browse daily, is just the 10 percent visible above the waterline. Below that lies the Deep Web, and at the murky bottom is the Dark Web. For a business owner, the Dark Web isn’t just a concept from a spy movie; it is a sophisticated, unregulated marketplace where your company’s data is the primary commodity (and target). If your information is down there, it’s not a matter of if someone will use
Why is My Internet So Slow When I Have Full Bars?
Few things in the office are as frustrating as Internet connectivity issues, right? The router is right there, you seem to have a strong Wi-Fi signal, but your virtual meeting keeps disconnecting. What gives? The reason is simple: a signal’s strength isn’t the same as how much information can get through. The difference is key to focusing on the right metrics and—most importantly—ensuring your team can work the way they need to. Some Need-to-Know Terminology to Understand Wi-Fi There are two different
Ground-Level Growth: Using Local Market Knowledge to Drive Business Success
Understanding your local market is not just about knowing who your customers are — it’s about interpreting what drives them. Every region hides unique data patterns, community habits, and purchasing motivations that can shape smarter decisions. The challenge is transforming that fragmented insight into a business strategy that actually works.What to Remember from This Guide Gather specific, verifiable data about your local audience before shaping campaigns. Convert patterns in customer behavior into
The February Networking List is now live and available to GPC members.
The February Networking List is now live and available to Greater Perimeter Chamber members. This month includes 120+ events happening in and around Atlanta, from business mixers and professional meetups to panels, workshops, conferences, expos, and leadership-focused events. The list is built to help you plan ahead and choose events that make sense for your goals as a business professional. It’s a simple way to see what’s happening, save time searching, and decide where you actually want to show up
The Rise of Agentic AI Could Create a Crisis of Authenticity
With the new year just around the corner, you’re probably wondering what the latest cybersecurity threats will have in store for small businesses like yours. One such threat is the rise of agentic AI, which capitalizes on the weakest link in any business’ cybersecurity infrastructure: its human elements. If you already have a hard time figuring out if the person on the other end of the phone line is human, just wait… It’s only going to get worse. However, that doesn’t mean you’re
How to Use Simple Email Tips to Impress Your Boss
Nothing screams “Impressive!” quite like having locked-in email practices. If you want your boss to think you’re a top-tier employee, you want to keep your email inbox organized and managed. We’re here to help you do this through your Google Workspace Gmail account. Achieve Inbox Zero It’s way easier to stay organized when you have a clean inbox. Old messages can be a distraction and actively get in the way of finding the information you need as you go about your day. Gmail has a function that helps with
Start Treating Your IT as the Investment It Is
Prevention is better than a cure, as it prevents your business from ever experiencing the problem in the first place. This is especially true for your technology. When businesses invest in IT, they can do so for one of two reasons: they are repairing problems that are costing them in downtime, reputation, and capital, or they are actively preventing those problems through smart implementation of IT. Which side do you want to be on? We offer preventative services that can help you control the cost of
Should Efficiency Get In the Way of Due Process?
Technology is a double-edged sword: it supercharges business efficiency but also equips organizations like law enforcement with unprecedented power. Setting aside the immediate ethical debate, it is crucial to understand the sophisticated technologies certain agencies are leveraging in their operations; specifically, the advanced AI and data-mining platforms, such as those created by Palantir. The Mechanics of Surveillance Systems like ImmigrationOS, ICM (Investigative Case Management), and FALCON are at
All Business Owners Should Know How Helpful Software-as-a-Service Is
We’ve all been there: frustrated by the difficulty of installing new software, dealing with licenses that suddenly expire, or constantly needing to upgrade outdated tools just to keep them running. These are classic headaches that come with buying and owning software licenses. Thankfully, there’s a much smarter way to handle things: Software as a Service, or SaaS. By choosing to simply "rent" access to applications through a SaaS model, you can set up a business infrastructure that is more efficient,
News Release: 1/26/2026
Most businesses don’t have what it takes to survive a hardware failure or natural disaster, and we don’t mean in terms of “grit.” What we mean is in the sheer technological capacity to recover their data and continue operations. It’s bizarre, too, how easy data backup can be, provided you follow these three key tenets. With a little help from a qualified backup professional, your business can stay resilient even in the worst of times. The 3-2-1 Data Backup Strategy is the Foundation At the heart of any
.jpg)
January Networking Events Listed
The January Networking List is now live and available to Greater Perimeter Chamber members. This month includes 90+ events happening in and around Atlanta, from business mixers and professional meetups to panels, workshops, conferences, expos, and leadership-focused events. The list is built to help you plan ahead and choose events that make sense for your goals as a business professional. It’s a simple way to see what’s happening, save time searching, and decide where you actually want to show up this
Proline Pressure Washing Launches $500 Sweepstakes to Engage and Give Back to the Community
Proline Pressure Washing, LLC is pleased to announce the launch of a $500 Cash Sweepstakes Giveaway as part of its ongoing commitment to community engagement throughout the Greater Perimeter area. The sweepstakes is open to the public and designed to connect with residents and businesses across the region while increasing awareness of Proline’s professional exterior cleaning services. No purchase is necessary to enter. Participants may enter by visiting https://www.prolinepressurewash.com/sweepstakes,
WBL Announces Leadership Transition: Petra Orquiola Named Managing Partner
Longtime Partner Takes the Helm as WBL Reaffirms Its Commitment to Independence, Excellence, and Values-Driven Leadership Atlanta, GA — WBL is pleased to announce a change in firm leadership as part of the firm's strategic succession planning. Effective October 1st, as selected by the WBL Partner Group, Petra Orquiola assumed the role of Managing Partner, succeeding Bruce Benator. Orquiola has been a valued member of the WBL team for 20 years and has served as a partner for the past decade. Throughout
Do You Really Know Your Numbers?
Do You Really Know Your Numbers?Josh Gardner Director of Client Accounting & Advisory Services @ Symphona | Helping small business owners get control of their finances If you’ve ever wondered whether your books are even right… if you’ve felt like you’re guessing at margins or worried you might be bleeding cash without realizing it — you’re not alone. What most business owners are really missing is a clear picture of their profit and loss statement. Your P&L should tell the story of your business: what it
Key Investments New Business Owners Should Prioritize for Success
Launching a business is an exciting milestone, but it also comes with crucial decisions about where to invest limited time and capital. Whether you’re hiring your first employee, securing your first vendor contract, or marketing your first product, choosing the right foundational investments can make the difference between surviving and thriving.1. Professional Foundations: Finance, Legal, and Compliance New business owners should start with the fundamentals: Business banking — Open a dedicated account
How SMBs Can Successfully Navigate the Leap Into Global Markets
The dream of international expansion carries equal parts promise and pressure. For small and medium-sized businesses, the prospect of tapping into overseas markets can open up new revenue streams, diversify risk, and boost brand credibility. But the global playing field isn't just bigger—it’s trickier, messier, and often plays by an entirely different rulebook. That’s why the difference between growth and growing pains often lies in how smartly and strategically a business prepares for its global
How Small Business Owners Can Manage Change Without Losing the Crew
When a business shifts course, small companies feel the tremor more than giants. A policy tweak, leadership switch, or new technology doesn’t just ripple—it crashes through a tight-knit team, rattles long-standing habits, and pokes holes in comfort zones. Change isn’t the enemy, though; resistance to it is. If you’re running a small business, managing organizational change isn't just about pushing updates or sending memos—it's about keeping your people on board while the ship turns. Start With the Real
The Future of Work Is Flexible—And Here’s How Companies Can Make It Happen
The workplace isn’t what it used to be, and that’s a good thing. Employees want more autonomy, better work-life balance, and the ability to do their jobs without being chained to a desk from nine to five. For small businesses, this shift presents both a challenge and an opportunity. You don’t have the sprawling HR departments or endless budgets of large corporations, but you do have something better—agility. If you’re willing to rethink traditional work structures, you can create a remote or flexible work
Revolutionize Hiring with the Latest Recruitment Innovations
In the competitive realm of recruitment, staying ahead requires more than just traditional methods. The integration of technology and data-driven strategies is reshaping how organizations attract and retain talent. By adopting innovative approaches, companies can not only streamline their hiring processes but also enhance their appeal to prospective employees. This shift towards modern recruitment practices is essential for businesses aiming to secure the best candidates in a rapidly changing job
