Thursday Takeaways : Finding Your Best Future Customers

Description

ABOUT THIS PROGRAM

What if your customer list was your most powerful marketing asset?

It’s not just possible—it’s proven. Businesses that understand and act on customer lifetime value often see up to 30% higher returns on their marketing efforts. Join Phillip Scroggin, founder of Sol Insights and host of the Good Morning, Market podcast, for a dynamic one-hour session that will reveal how small businesses can harness their own customer records to forecast lifetime value, personalize marketing, and unlock explosive growth. Phillip will walk participants through the same data-driven strategies trusted by million-dollar brands—no expensive tools or massive teams required.

LEARN HOW TO:

-Identify future VIPs the moment they interact with your business 

-Stop wasting time and spend on low ROI relationships

-Build campaigns that get smarter (and more profitable) over time

Program Instructors

Phillip Scroggin

Phillip Scroggin is the founder and Chief Marketing Nerd of Sol Insights: a strategic marketing firm. Through Sol Insights, Phillip helps growing brands acquire, develop, and retain high-value customers through deep understanding of customer behaviors and marketing fundamentals. He is also at present the President of Buy Local Savannah, a Certified Marketing Professional with the American Marketing Association, and a proud alum of Georgia Southern University.

Posted by GPC