The 3 Marketing Strategies That Actually Work: Advertising, Content Creation & Direct Marketing

About the event

Many small business owners feel overwhelmed by marketing, and for good reason. You're surrounded by tools, trends and conflicting advice with no clear playbook for choosing what works for your business. Without a strategy, every tactic feels like a gamble, and results become random instead of reliable.

In this session, our expert will break down the three marketing strategies that consistently work for small businesses and how to choose the one that fits your goals, industry, and customer base. You'll learn why your tactics haven't delivered predictable results, how the marketing process works, and which strategy gives you the fastest path to traction and measurable growth.

You'll learn:

-Why marketing feels overwhelming and how to cut through the noise

-The real reason your tactics haven't created consistent results

-The proven marketing process behind predictable, repeatable outcomes

-The three marketing strategies that consistently work for small businesses

-Which strategy best fits your business, audience, and time/budget

-Real-world examples of each strategy in action

About the Presenter

Ivana Taylor

Ivana Taylor is the friendly face behind DIYMarketers.com, a go-to resource for small business owners looking for practical, budget-friendly marketing ideas. She's all about simplifying complex marketing strategies into digestible, doable steps. Ivana's site buzzes with helpful tips and tools, perfectly tailored for effective marketing on a shoestring budget — think less than $17 a day.

Approachable and straightforward, Ivana makes marketing feel more like a cozy, insightful conversation than a daunting business task. She's not just a publisher; she's a relatable guide, dedicated to helping small businesses flourish with ease and affordability.