Branding Your Business
Date and Time
Tuesday Oct 18, 2011
7:30 AM - 9:00 AM EDT
October 18th
7:30 - 9:30am
Location
Third floor Chamber Conference Room
7000 Central Parkway
Sandy Springs, GA 30328
678.443.2990
Fees/Admission
There will not be a charge for this program
Contact Information
Tom Mahaffey
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Description
Developing a brand means different things to different organizations, but its premise is simple: Create a proposition that defines your company's core values. It means making a promise for your product or service that is engaging, easy to understand and relevant to the target audience; and then delivering on the promise. It means building an emotional bond with the audience through consistent actions. Ultimately, your brand is what your customers and employees have to say about your company and its products and services.
Branding Your Business is the first of our educational series for the last quarter of 2011. Debra Mercaldo of Mercaldo Marketing will be our instructor for this session.
http://mercaldomarketing.com/index.html
Light Breakfast included.