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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20250624T170000Z
DTEND:20250624T180000Z
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SUMMARY:How to Conduct Keyword Research for Your Business Website
DESCRIPTION:Keyword research is the foundation of successful SEO marketing. In this webinar\, you'll learn how to find and choose the most effective keywords to drive traffic to your website using free\, accessible tools.\n\nOur expert presenter will teach you how to conduct effective keyword research for your business. This includes analyzing local and national search volumes\, exploring SERP (Search Engine Results Page) features\, identifying your customers' most frequent search terms and spotting keyword opportunities that can give your business a competitive edge. \n\nBy the end of this session\, you'll know how to:\n\n\n	Use Google's built-in keyword research tools\n	Target keywords locally\, regionally\, or nationally\n	Find gaps in featured results and dominate the SERP\n	Explore competitor keywords with Google's developer tools\n	Identify the keywords driving traffic to your site\n\n\nPosted by CHA
X-ALT-DESC;FMTTYPE=text/html:<p dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Keyword research is the foundation of successful SEO marketing. In this webinar\, you&rsquo\;ll learn how to find and choose the most effective keywords to drive traffic to your website using free\, accessible tools.</span></p>\n\n<p dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Our expert presenter will teach you how to conduct effective keyword research for your business. This includes analyzing local and national search volumes\, exploring SERP (Search Engine Results Page) features\, identifying your customers&#39\; most frequent search terms and spotting keyword opportunities that can give your business a competitive edge.&nbsp\;</span></p>\n\n<p dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">By the end of this session\, you&rsquo\;ll know how to:</span></p>\n\n<ul style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; list-style-position: initial\; list-style-image: initial\; margin: 0px\; padding: 0px 40px\; margin-block: 24px\; font-family: ui-sans-serif\, system-ui\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; background-color: rgb(255\, 255\, 255)\;">\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Use Google&rsquo\;s built-in keyword research tools</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Target keywords locally\, regionally\, or nationally</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Find gaps in featured results and dominate the SERP</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Explore competitor keywords with Google&rsquo\;s developer tools</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Identify the keywords driving traffic to your site</span></li>\n</ul>\n\n<div><font color="#464648" face="Lato\, Helvetica\, Arial\, sans-serif"><span style="font-size: 18px\;">Posted by CHA</span></font></div>\n
LOCATION:
UID:e.569.15815
SEQUENCE:3
DTSTAMP:20260429T205258Z
URL:https://business.greaterperimeterchamber.com/events/details/how-to-conduct-keyword-research-for-your-business-website-15815
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